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A memorable night for the Poppy Factory

Posted on June 16, 2011 by Joe in Customers, Web Design | Leave a comment

It was a beautiful night in St James’s Square at the Naval and Military Club in London to host the first ever public event for The Poppy Factory. The purpose of the event was to raise awareness of this fantastic charity and to present the plans for the next five years. The plans include the aim to raise £4 million pounds and to help 500 ex-Service men and women  get back to work. A significant challenge considering the physical and … →

Email Marketing

Posted on May 24, 2010 by Joe in Email Marketing | Leave a comment

Recently Generate UK were tasked with helping deliver a series of email marketing campaigns on behalf of Speed Networking Berkshire to help promote a number of their recent events. In particular an event  which was held at Donnington Grove Country Club in Newbury during March and one of their upcoming events to be held on 16th June in Maidenhead. Interestingly the Speed Networking Group has recently adopted a new approach to email marketing and analytics play a big part. John … →

To blog or not to blog?

Posted on September 24, 2009 by Joe in Business Development, Link Building | 1 Comment

We can’t emphasise enough how effective a blog can be for your business, particularly when it comes to increasing your online footprint. There are so many benefits of having a blog, if done right, and this is why we always encourage our customers to consider the benefits. A blog can act as the platform for your online strategy and below are just some of the business benefits of producing a professional blog. From an Off Page Optimisation or Search Engine … →

Speedy work to generating a good network

Posted on September 24, 2009 by Joe in Business Development, Customers, Events, Seminars | Leave a comment

Last week I attended my first Speed Networking Event at Windsor Racecourse and thought that it was certainly worth a Blog post! Initially I was pretty sceptical and didn’t really know what to expect, but I have to say I was really impressed. The event was hosted by Speed Networking Events who are committed to growing Speed Networking throughout the UK. I really enjoyed the afternoon and left feeling pretty exhausted! The format involved 20 different companies and you literally … →

Pay Per Click helps deliver fast results, but it’s not for the faint hearted!

Posted on April 21, 2009 by Joe in Internet Marketing, Pay Per Click, Search Engine Optimisation | 2 Comments

In the last few months we’re seeing more and more of our customers turn to Pay Per Click (PPC) as a cost effective route to market. In these tough economic climates companies want measurable results and through the use of on-page analytics, understanding the conversions rates versus the investment has never been easier to measure. PPC is certainly the best way to make an impact and to be visible on the search engines, especially if your organic listings are not … →

Increase Your Internet Footprint – Summary

Posted on April 20, 2009 by Joe in Events | Leave a comment

The seminar titled “Increase your Internet Footprint” was delivered by Generate UK on Wednesday April 15th at Donnington Grove Country Club and was summed up by one delegate, “The information was fantastic and I’ll certainly be using much of the content to help me increase my own web site’s Internet presence, thanks!” Sara Hodkin, Group Marketing Manager, Fish Brothers Swindon The seminar was designed to help businesses understand what online marketing opportunities there are available to them (many of which … →

Online Marketing – The Stats Don’t Lie

Posted on February 24, 2009 by Joe in Business Development, Internet Marketing, Web 2.0/3.0, Web News | 1 Comment

So now we’re all being told we’re in a deep recession, come on people…..it’s now time to start understanding how to make your budget work harder! Gone are the days when you threw as much as you could at the wall hoping for something to stick or you position your meta data and keywords in their rightful places and hope for the best, let’s start thinking a little bit beyond the stale old marketing techniques and start embracing the new … →

Internet Marketing New Year New Ideas

Posted on January 13, 2009 by Joe in Business Development, Email Marketing, Events, Internet Marketing, Pay Per Click, Web News | Leave a comment

Wow, what a tough year it was in 2008 and if you believe the papers and all the hype, 2009 is going to be an even harder year! Businesses are going to strive hard to try and increase revenues whilst keeping an exceptionally tight rein on their marketing budgets. So if companies are slashing their marketing budgets where are they going to focus their spend and how can companies be assured that the marketing channel they use will give them … →

Why use Sitekit Content Management System (CMS)?

Posted on January 6, 2009 by Joe in Content Management Systems | Leave a comment

At Generate UK we like to continually research and investigate marketing and web based software.  Content Management has been a hot topic for quite a while now for companies looking to continually manage and develop their website.  What CMS should you use?  How much should I invest? What features should I look for?  We like to think that we have researched quite a few systems within the market place built using .net, php and other open source platforms and therefore … →

Does your web site have a personality?

Posted on September 4, 2008 by Joe in Web Design | 1 Comment

Before reading this post, we recommend that you get Generate UK – Digital Marketing Blog delivered directly to your email inbox Yes, a web site absolutely has a personality. We might not explicitly think about such a thing, however subconsciously we are forming decisions about a website based on what it looks like and how it feels. This is no different to when you meet people for the first time, good or bad you will experience an impact and likewise … →

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