Mike Robinson, with his business, Generate UK, won the local stages of the HW Young Entrepreneur of the Year 2012 competition and represented Reading area at the finals this month.
The finals were held in Reading on 1 November and were the most closely fought in the event’s history. The superb finalists, who represented each of the five Haines Watts offices in the Thames Valley, were: Dale Barrett for Oxford, Marcus Davies for Slough, Ollie Rastall for Farnborough/Basingstoke, Mike Robinson for Reading and Jez Rose for High Wycombe.
John Bailey, Partner at HW Reading and Chairman of the judges, said, “The extremely high-calibre of the finalists was a delight and made choosing just one winner a bit of a headache! They all gave a ‘Dragon’s Den’ style presentation on their business and were asked searching questions relating to finances and prospects.”
Mike’s business, Generate UK, is a full-service digital marketing agency providing design, build, video, social media, SEO, PPC etc.
Mike explains, “We provide Internet marketing skills and solutions that are designed to align with our customers’ business objectives. Our industry has often been accused of operating with smoke and mirrors and no transparency. We have turned this on its head by explaining exactly what we do by working closely with our clients and describing the processes we follow. This approach is then aligned to KPIs or goals and our work is measured accordingly.”
Guest judges at the competition were David Murray, founder, MD and publisher of The Business Magazine and Simon Biltcliffe, who founded and is MD of Webmart, a world-leader in print management. They were joined by Haines Watts’ judges John Bailey, Simon Garrett, Jane Gregory, Gary Heywood and Amandeep Duhra.
The participants heard inspiring presentations from Simon Biltcliffe and David Murray about their entrepreneurial experiences at the event, as well as from Vanessa Lanham-Day of marketing consultancy CProject and the Entrepreneur’s Circle.
The finalists all received a year of free mentoring with HW Partners as part of their prize, along with cheques for £250.
The overall winner of the HWYE 2012 competition was Dale Barrett, who received an additional £500 prize money.
In these tough times, the excellent standard of the HWYE finalists truly gave hope that UK business is alive and kicking!
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