Thatcham Jewellers, near Newbury in Berkshire is an independent retail jewellers, set up by Penny Morgan in 1983. As a business Thatcham Jewellers has built a fantastic reputation locally and is the perfect place to locate that special gift or item of jewellery.   Since its formation Thatcham Jewellers has successfully built a reputation for quality and expertise.  This joined with the choice of stock, service and value for money is a powerful combination.
With the growth of the internet and the amount of potential business available Thatcham Jewellers felt that it was essential that they moved with the times and created a brand new website.

Thatcham Jewellers met Generate UK through a seminar attended by Penny and from the word go were able to give Penny the confidence that Generate UK could build her a fantastic and reputable new website.

Following a scoping meeting to understand Thatcham Jewellers website requirements it was clear that the business required an easy to operate content management system (CMS) so that Penny and her team could update products and create seasonal promotions as and when needed.   Generate CMS was chosen as the system of choice due to its ease of use and flexible platform that allows anyone with a non technical background to manage and develop their own website within in a secure working environment. This would provide Thatcham Jewellers with the control needed and ability to continually develop a professional website.

From a design perspective it was important that the new site represented the style of products on offer which were traditional, fashionable and contemporary. As well as the importance of design it was equally important to allow the user to navigate easily throughout the site, showcasing the products through eight identifiable categories and encourage enquiries. After a number of design concepts Generate UK used the favoured design and integrated it upon Generate CMS and worked with Thatcham Jewellers over the project period to optimise and format the content which they provided. 

Since the launch of the website Thatcham Jewellers have now opened the doors and business to a far greater audience, the World Wide Web and they have already experienced a significant increase in enquiries.
Penny Morgan, Owner of Thatcham Jewellers stated “I was seeking a reputable web company to work with on this new venture as the website represented a substantial investment for the business. It was essential that we invested into a web platform that allowed us to easily manage the site moving forward and allow us to quickly update and build upon the fantastic site we now have. Generate UK really did encapsulate our style and personality as a business and I look forward to working with them again.”  To visit the new website please click here.

If you would like to learn more about this project or to arrange a demo of the Generate UK Content Management System, please call us on 01635 550431.